Backwoods in Norman, Oklahoma Follow Us: Facebook ››
At Backwoods, Norman, our energetic staff and can-do attitude sets us completely apart and above any other outdoor shop in the area! Everyone is committed to providing a great customer service experience and we make being helpful and solution-oriented a top priority. For us, that means going to the next level by helping customers set up the best tent for their needs, taking a camp stove outside to fire it up so the customer can see it in operation, and setting up a special rope in the middle of the store so customers can wear a climbing harness and test the fit by hanging from the climbing rope!
Our staff has a pretty strong sense of adventure to share with our customers and we really operate like a family. At any given time, you can catch the staff hiking local trails together, climbing at the rock gym, riding bikes around Norman, or just having a jam session at someone’s house. We work hard and play hard together. Most of us share a passion for adventure travel and between us have journeyed to Jamaica, England, the Dominican Republic and toured extensively throughout the US including the Utah Canyon lands, the Grand Canyon, New Mexico, Arkansas, Northern California, Oregon, Washington State and Hawaii. From selecting the perfect fleece for a chilly morning, to outerwear and rain gear, we’ve got the know-how for your adventure trip so you’ll be fully equipped and ready to go!
We think events at our store should be fun, and Keen’s “Recess Is Back” is a big staff favorite; our customers and staff were playing Twister, hopscotch, and hula-hooping in front of the store all day and had a blast! We also held a knot-tying clinic where participants got to shimmy up ropes all the way to the rafters. When it comes time to test outdoor gear we head out to Lake Thunderbird, or drive to the Wichita Mountains in Southwest Oklahoma for a weekend. After hiking and putting the backpacks through their paces, we set-up to test tent camping equipment, cook up a delicious dinner on a new model of camp stove and eventually turn in for the night and try out sleeping bags.
Our customers really touch our lives in so many ways; a service Labradoodle named Beason visits our store; he helps his owner stay mobile as she battles an illness which affects the use of her legs. Beason helps her get out of bed each morning by pulling on a special “toy” that she holds on to. The bond they share and her spirit and determination to live a full life is inspiring. We all believe in giving back so one of our favorite brands is World Minded, which donates 10% of their profits to humanitarian organizations.
Our store opened in 2003 and we have 25 years total experience working at Backwoods, helping everyone from Oklahoma University study-abroad students gearing up for their adventure trip, weekend warriors selecting outdoor gear to get the most fun out of their pursuits, and scouts seeking the perfect hiking shoe and hydration backpack for their next long trek. Come stop by and get to know us – we’re always happy to make new friends and share the fun of shopping at Backwoods in Norman.